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MBA (Communication) Curriculum (Tentative)

Course Code Course Title
Marketing Management
Economics
Human Behavior
Introduction to Communication and Media
Statistics
Images
Course Code Course Title
Brand Management
Marketing Research
Contemporary India & Consumer Behavior
Legal  & Ethical Issues in Communication
Accounting for Decision Making
Moving Images
Field Course – 1
Course Code Course Title
Integrated Marketing Communication
Strategic Management
Marketing Simulation
New Age Media
Cross-Cultural Communication
Creative Content Writing
Field Course – 2

Compulsory Courses

Course Code Course Title
Summer Internship*
Specialization Electives

Compulsory Courses

Course Code Course Title
Specialization Electives
Course Code Course Title
Capstone Project#
Specialization Electives

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